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Marketing and Business Development Operations Advisor
Marketing & Business Development
The Marketing and Business Development Operations Advisor will sit
within the Canadian Marketing and Business Development Operations team
and will report in to the Marketing and Business Development
Operations Manager. This role works closely with Clients and Markets
teams including Marketing and Business Development, Client and
Industry, Corporate Communications, Digital and Design and Data,
Reporting and Technology in providing strategic support to drive
operational initiatives and efficiencies.
The Marketing and Business Development Operations Advisor will be a
conduit helping to drive the continuous improvement of operational
processes within the wider Client and Markets team. They will achieve
this through the following core responsibilities:
Lead the development of a content analysis and reporting framework
for the Canadian market
In conjunction with the Campaigns and Data, Reporting and
Technology teams, oversee the development of a process for the
analysis and reporting of campaign content measurement including
data collection/distribution, SEO and other data intelligence for
the planning of campaigns
Develop a process for regular feedback loops for content creators
In conjunction with the Knowledge and Digital teams, establish
content development training for authors and develop and maintain
best practice materials
Lead the development of a SEO operational framework to support the
firm's marketing activities
Develop and enhance processes for the researching, analyzing and
distribution of SEO data
With the Campaigns Manager, evaluate SEO performance in campaigns
and marketing initiatives to develop and maintain best practice materials
Support revenue generating processes by contributing to the
development and tracking of internal processes across Clients and Markets
Oversee the matter collection and league table processes and
provide back-up support as needed
Main Canadian point of contact for the Experience Management
database, provide training as required to team members, escalate
technical issues and contribute to any future enhancements
Lead the legal directory process in Canada by developing and
maintaining toolkits for the business development teams for
preparing and finalizing submissions, manage the tracking of ranking
releases, assist with the internal/external communication plans and
finally developing and maintaining best practice materials in
English and French to support teams with submissions and research interviews
Working with the Data, Reporting and Technology team, contribute
to the development and ongoing updating of dashboards for various
operational activities including matters, rankings, awards and publications
Provide input and support for marketing and business development
special projects as needed
Skills and experience required
Bachelor's or recognized technical college degree (marketing or
business preferred but not necessary).
Minimum of 4-6 years of experience in a corporate environment in a
marketing, business development or related role.
Experience within a law firm is preferred but not necessary.
Experience developing, refining and implementing cross team processes.
Strong writing skills, as well as superior proofreading skills and
attention to detail.
Strong analytic skills - ability to conduct research and track trends.
Experience with SEO tools, processes and trends
A self-starter who can work on own initiative and is proactive in
developing ideas and solutions.
Possess a high level of business acumen and an understanding of
client objectives and the legal marketplace.
Strong project management skills and ability to multi-task.
Must be able to meet tight deadlines and work under pressure.
Ability to work independently and as part of a team.
Positive attitude and enthusiasm.
Strong interpersonal skills including being a team player
Bilingualism would be considered an asset
Please note that Norton Rose Fulbright Canada requires all Firm
members to provide proof of full vaccination against COVID-19 prior to
entering the workplace. Applicants who receive an employment offer
will be required to provide proof of full vaccination upon arrival to
the Firm as a condition of employment. Norton Rose Fulbright has a
duty to accommodate those who are unable to get vaccinated due to
religious, medical or other protected grounds. For applicants who
require an accommodation, please contact firstname.lastname@example.org
to discuss further.
Norton Rose Fulbright
Norton Rose Fulbright is a global law firm. We provide the world's
preeminent corporations and financial institutions with a full
business law service. We have more than 3500 lawyers and other legal
staff based in more than 50 cities across Europe, the United States,
Canada, Latin America, Asia, Australia, the Middle East and Africa.
Recognized for our industry focus, we are strong across all the key
industry sectors: financial institutions; energy, infrastructure and
resources; transport; technology; life sciences and healthcare; and
consumer markets. Through our global risk advisory group, we leverage
our sector experience with our knowledge of legal, regulatory,
compliance and governance issues to provide our clients with practical
solutions to the legal and regulatory risks facing their businesses.
Wherever we are, we operate in accordance with our global business
principles of quality, unity and integrity. We aim to provide the
highest possible standard of legal service in each of our offices and
to maintain that level of quality at every point of contact.
Norton Rose Fulbright Verein, a Swiss verein, helps coordinate the
activities of Norton Rose Fulbright members but does not itself
provide legal services to clients. Norton Rose Fulbright has offices
in more than 50 cities worldwide, including London, Houston, New York,
Toronto, Mexico City, Hong Kong, Sydney and Johannesburg. For more
information, see nortonrosefulbright.com/legal-notices.
Diversity and Inclusion
Diversity is an important firm value. We are committed to providing
equal opportunities in employment and to providing a workplace which
is free from discrimination and harassment. This means that all job
applicants, employees and partners will receive equal treatment
regardless of race, colour, ethnic or national origins, sex, marital
status, disability, age, sexual orientation, religion or belief.
To apply, please visit the Careers page of our website at www.nortonrosefulbright.com.
We thank all candidates for their application, but will be contacting
only those whom we select to invite for an interview.
Norton Rose Fulbright Canada LLP has an accommodation process in
place that provides accommodations for employees with disabilities. If
you are unable to apply for a position online or require any further
accommodations during our recruitment process, please contact email@example.com.